“Data warehouses are solving yesterday’s problem, which was, ‘How do I migrate to the cloud and deal with scale?'” said Eldad Farkash, citing Google’s BigQuery, Amazon’s RedShift and Snowflake as fitting answers for that issue. “We see Firebolt as the new entrant in that space. We change the discussion from one of scale to one of speed and efficiency.”
"Firebolt: hot enough to melt a cloud Snowflake? Snowflake made big financial news in this marketplace last year with its IPO. Now securing US$37 million in series A financing as reported here on Forbes by Gil Press, a potential Snowflake melter has also emerged in the shape of Israel-headquartered Firebolt."
"The thing is, it's about the need and demand," Farkash said. "We're lucky to be at the right place at the right time, given the things happening around us. Everyone wants to be data-driven now, using data to move their business better."
“While companies can store massive amounts of data, most organizations are only able to analyze a fraction of that big data, and they often find themselves looking at stale data that does not reflect the current state of their business,” Farkash told VentureBeat via email.